Privacy policy
Privacy Policy
Last updated: 22.06.2026
1. Introduction
SMARTCITYHUB SRL ("FUNCO", "we", "our" or "us") respects your privacy and is committed to protecting your personal data.
This Privacy Policy explains how we collect, use, store, disclose and protect personal information when you visit or make a purchase through www.funco.ro (the "Website").
This Privacy Policy has been prepared in accordance with:
• Regulation (EU) 2016/679 (General Data Protection Regulation – GDPR);
• applicable Romanian legislation regarding personal data protection;
• applicable European Union consumer protection legislation.
By accessing or using our Website, creating an account, subscribing to our communications or purchasing products from us, you acknowledge that you have read and understood this Privacy Policy.
2. Data Controller
The controller responsible for processing personal data is:
SMARTCITYHUB SRL
VAT Number: RO44553193
Registered Office:
Str. Mestecenilor Nr. 1
Vatra Dornei
Suceava County
Romania
Website:
www.funco.ro
Email:
shop@funco.ro
Phone:
+40 774 234 468
For any questions regarding this Privacy Policy or the processing of your personal data, you may contact us using the details above.
3. Categories of Personal Data We Collect
Depending on how you interact with our Website, we may collect the following categories of personal information:
Identity Information
• first name;
• last name;
• username;
• account information.
Contact Information
• email address;
• telephone number;
• billing address;
• shipping address.
Transaction Information
• purchased products;
• order history;
• payment status;
• delivery information;
• refund requests.
Technical Information
• IP address;
• browser type;
• operating system;
• device information;
• language preferences;
• time zone settings.
Usage Information
• pages visited;
• products viewed;
• shopping cart activity;
• navigation behaviour;
• interactions with marketing campaigns.
Marketing Information
• newsletter subscriptions;
• communication preferences;
• responses to marketing campaigns.
Customer Support Information
• messages sent to us;
• support requests;
• correspondence records.
We do not intentionally collect special categories of personal data such as health information, biometric data, political opinions, religious beliefs, sexual orientation, trade union membership or similar sensitive information.
4. How We Collect Information
We collect personal information through:
Information provided directly by you
Including when you:
• place an order;
• create an account;
• subscribe to newsletters;
• contact customer support;
• complete forms on the Website.
Information collected automatically
When you visit the Website, certain information may be collected automatically through cookies, pixels, analytics tools and similar technologies.
Information received from third parties
We may receive information from:
• Shopify;
• payment processors;
• shipping providers;
• Gelato;
• SmartBill;
• analytics providers;
• advertising partners.
5. Purposes of Processing
We process personal data for the following purposes:
Contract Performance
To:
• process orders;
• deliver products;
• manage payments;
• issue invoices;
• provide customer support;
• process refunds and complaints.
Legal Compliance
To comply with:
• tax obligations;
• accounting obligations;
• consumer protection legislation;
• fraud prevention requirements.
Legitimate Interests
To:
• improve Website functionality;
• analyze Website performance;
• protect our systems;
• prevent fraud;
• investigate misuse of our services.
Marketing Communications
Where permitted by law or where consent has been obtained, we may use your personal data to send:
• newsletters;
• promotional campaigns;
• product updates;
• special offers.
You may unsubscribe at any time using the unsubscribe link included in our communications.
6. Legal Basis for Processing
We process personal data under one or more of the following legal bases:
• performance of a contract;
• compliance with legal obligations;
• legitimate interests pursued by SMARTCITYHUB SRL;
• consent where required by applicable law.
Where consent is relied upon, it may be withdrawn at any time without affecting the lawfulness of processing carried out before withdrawal.
7. Third-Party Service Providers
To operate our business, process orders, deliver products, manage payments, provide customer support, conduct marketing activities and comply with legal obligations, we may share personal data with trusted third-party service providers.
Shopify
Our online store is hosted by Shopify Inc.
Additional information:
https://www.shopify.com/legal/privacy
Payment Providers
Payments may be processed through:
• Shopify Payments;
• PayPal;
• Stripe;
• other authorized payment processors.
FUNCO does not store complete payment card details.
Additional information:
https://www.paypal.com/privacy
Gelato
FUNCO uses Gelato for print-on-demand manufacturing and fulfillment.
To produce and deliver ordered products we may share:
• customer name;
• shipping address;
• product specifications;
• order details.
Additional information:
https://www.gelato.com/privacy-policy
SmartBill
FUNCO uses SmartBill for invoicing and accounting compliance.
Additional information:
https://www.smartbill.ro/informare-gdpr
Shipping Providers
We may share delivery-related information with logistics and courier companies responsible for shipping your order.
8. Analytics, Advertising and Marketing Technologies
Google Analytics 4
We use Google Analytics 4 to analyze Website traffic and improve user experience.
Additional information:
https://policies.google.com/privacy
Google Ads
We may use Google Ads technologies, including conversion tracking and remarketing features.
Additional information:
https://policies.google.com/technologies/ads
Meta Pixel
We may use Meta Pixel technologies for audience creation, campaign optimization and advertising measurement.
Additional information:
https://www.facebook.com/privacy/policy
TikTok Pixel
We may use TikTok Pixel to analyze Website performance and advertising effectiveness.
Additional information:
https://www.tiktok.com/legal/privacy-policy
Shopify Email
We may use Shopify Email and related tools to send newsletters, promotional offers and product updates.
You may unsubscribe at any time.
9. International Data Transfers
Some service providers may process personal data outside the European Economic Area (EEA).
Where such transfers occur, appropriate safeguards will be implemented, including:
• Standard Contractual Clauses;
• adequacy decisions adopted by the European Commission;
• other legally recognized transfer mechanisms.
10. Data Retention
We retain personal data only for as long as necessary to fulfil the purposes described in this Policy and to comply with legal obligations.
Retention periods may vary depending on:
• accounting requirements;
• tax obligations;
• dispute resolution needs;
• fraud prevention requirements;
• legal compliance obligations.
When personal data is no longer required, it will be securely deleted, anonymized or archived as required by law.
11. Data Security
We implement appropriate technical and organizational measures designed to protect personal information against:
• unauthorized access;
• accidental loss;
• destruction;
• alteration;
• disclosure;
• misuse.
Such measures may include:
• encrypted communications;
• access controls;
• authentication procedures;
• secure hosting infrastructure;
• monitoring and security practices.
No method of transmission over the Internet can be guaranteed to be completely secure.
12. Your Rights Under GDPR
You may have the following rights:
• Right of Access;
• Right to Rectification;
• Right to Erasure;
• Right to Restriction of Processing;
• Right to Data Portability;
• Right to Object;
• Right to Withdraw Consent;
• Right to Lodge a Complaint.
For Romania, the competent supervisory authority is:
National Supervisory Authority for Personal Data Processing (ANSPDCP)
Website:
https://www.dataprotection.ro
13. Cookies and Similar Technologies
Our Website uses cookies, pixels and similar technologies to:
• ensure proper Website functionality;
• remember preferences;
• analyze Website performance;
• improve user experience;
• measure advertising effectiveness.
Detailed information is available in our Cookie Policy.
14. Children's Privacy
The Website, products and services offered by FUNCO are intended for individuals who are at least sixteen (16) years of age.
FUNCO does not knowingly collect, solicit, process or store personal data from children under the age of sixteen (16).
The Website is not directed to, designed for, or intended to attract children under the age of sixteen (16).
If you are under sixteen (16) years of age, you should not:
• create an account;
• place an order;
• subscribe to newsletters;
• submit personal information;
• otherwise provide personal data through the Website.
Parents or legal guardians who believe that a child under the age of sixteen (16) has provided personal data to FUNCO are encouraged to contact us immediately at:
If we become aware that personal data relating to a child under the age of sixteen (16) has been collected without a valid legal basis, we will take reasonable steps to securely delete such information without undue delay.
FUNCO does not knowingly use children's personal data for profiling, behavioural advertising, analytics or marketing purposes.
15. Changes to This Privacy Policy
We may update this Privacy Policy from time to time.
The latest version will always be available on our Website together with the revision date.
Continued use of the Website after publication of changes constitutes acknowledgement of the updated Privacy Policy.
16. Contact Us
FUNCO
SMARTCITYHUB SRL
VAT Number: RO44553193
Address:
Str. Mestecenilor Nr. 1
Vatra Dornei
Suceava County
Romania
Email:
shop@funco.ro
Phone:
+40 774 234 468
Website:
www.funco.ro